Grazia Zuccarini has over 25 years of experience in luxury and lifestyle brands and international communications for world-famous companies. At Salvatore Ferragamo, where Grazia was Global Communications Director, she oversaw marketing and communication strategies including media, events, social media, digital, influencers, celebrities, and press. A multi-talented and creative executive, Grazia offers results-driven strategic planning based on a solid background of marketing and cross-category competencies. Grazia provided strategic guidelines for brand, sales, product launches, and developed marketing and communication activities to help increase brand awareness and brand expansion over multiple countries. Grazia is known throughout the industry for her strong networking and relationships with leading media, A-list celebrities, and influencers in multiple countries.
Prior to joining Salvatore Ferragamo, Grazia was Global Communication and Public Relations Director at Dolce & Gabbana, where she was fundamental in the overall success and all aspects of the worldwide launches and collections. Prior to being asked to join Dolce & Gabbana, Grazia spent 8 years as the Communications Media and Public Relations Manager of Shiseido Cosmetic Group EMEA. For her efforts at Shiseido, Grazia was selected over 10,000 applicants as the winner of the Chi e Chi Award, a national award in Italy, for best press office.In addition, Grazia is also a recognized journalist for various magazines in particular for news agency ANSA, the leading wire service in Italy.
Looking towards the new decade, Grazia is eager to share her invaluable two decades of experiences and worldwide connections, along with her insights into digital marketing and e-commerce for luxury fashion and beauty brands.